I need everyone to know that Anne Rice and guy who started Popeyes (the fried chicken place not the cartoon) hated each other and once spent weeks/monthes taking out page length ads against each other in New Orleans newspapers because the Popeyes guy opened a tacky restaurant where Lestat was supposed to have died, or something like that
with season 3 looming ever closer, the marketing teams for both iwtv and popeyes have the opportunity to create the funniest collaborative promotion imaginable
collaborative promotion:
A Declaration of Peace Between Sworn Foes
like so